# 17 Research & Inspiration

Research Colors, industry trends, competition etc find 2-3 inspiration pieces and brief description of why ... visual hierarchy of elements and 6-8 various sketches.

-There are different shades of greens and browns. But mainly green.

Industry Trends- There should be simple logos that works on well on print. Viewers should be able to see clearly the message you're sending . Clear focal point . Sometimes slogans can be used so make sure its easily to remember. ( memorable )

Competition- Most companies use trees, or something dealing with nature and the companies name as their logos. But its best if its simple and memorable.

Examples...

This logo is simple and easy too remember.